Nov 6

6 Tips for handling rotten notes

We had a great day on Saturday talking through writing and developing for preschool media. For the most part, we stayed with the needs of the audience and how best to focus and present the creative in engaging ways. But any work comes with systems that must be dealt with on top of all the fun creative and dealing with notes is part of almost any process. We touched on this a little on Saturday but I felt it worth expanding on here. It’s fantastic to get notes about how awesome our work is but, when we aren’t used to them, more critical notes can sometimes feel like a kick in the gut.

They can feel rotten and can be hard to take when we are so close to our work. That’s the truth of it.

So knowing that, here are my top tips for handling notes you don’t particularly like:

1. Don’t react instantly.

Read the notes. Then do nothing. Don’t send a mail, don’t pick up the phone and don’t tear your work apart. Do nothing. Instead, leave them and revisit them the next day. They’ll look different and you have now had time to process them even if you weren’t considering them directly. Sure, there may be some notes in there you still don’t like but the knee-jerk reaction is gone and you will be better able to consider them for what they really are.

2. Remember they are not out to get you.

People write notes to contribute. And you know what? Most do contribute. If there are notes that you vehemently disagree with, remind yourself that the person who wrote the notes is not your enemy. They want to help and their intentions are good. I could have done with someone reminding me this early in my career.

3. Really consider them.

This is so important. You might read something in the notes that doesn’t match with your initial thinking or they may be phrased poorly or even (the odd time) read as offensive but is it possible that the point behind the note might actually make your story better? Or is it possible that you might be able to implement them in some way that would produce, for you, a neutral result – so that you give on the note without feeling like you have lost what you were aiming for? If so, do it. Most of the time, even a note we see as rotten has a very valid point behind it. It’s a sign something hasn’t worked. The truth is, it is the critical notes that have value.

4. Choose your battles carefully.

Eventually you will find a note that, to you, defeats the whole purpose of what you wrote. One that would make you feel terrible if you went with it. You need to save your credits for that one. Don’t waste them on the little things, those things that don’t really matter. Don’t get into the habit of rejecting notes – it will wear you and everyone else down. Save the credits.

5. Those battles? They can’t be battles.

If it becomes a confrontational situation, everyone loses. You win by keeping people happy, acknowledging that something hasn’t quite worked and looking for solutions that are positive for everyone. Keep control, get the results you want while making sure everyone is okay with that. Be positive and stay constructive, not destructive.

And the most important tip of all when you have notes arriving in…

6. Cut off your email.

Don’t check project emails in the evening or weekend. Give yourself a cut-off and stick to it. I would even advise picking a time early Friday afternoon or lunchtime and cutting it off from then. Because someone might send a note on a Friday just as they are walking out of the office, like dropping a little nuclear bomb on your weekend. And you can’t do a thing about it until Monday morning. So let it wait until Monday. Don’t have it on your mind all weekend. You need your weekends, you need your evenings and you need your sleep. So be selective about when you open yourself up to mails.

So those are my top tips for handing those notes we don’t agree with instantly.

I will leave you with just one other thing to consider. I so often preach the value of Audience Awareness – knowing who it is we write for and keeping our audience in mind at all times. One of the wonderful by-products of embracing Audience Awareness is that it can take ego out of the equation. It becomes all about the kids and not in any way about you. When that happens, it stops being personal and you can really see that notes are not about being critical of you or what you can do, but are about seeing if a whole team can give something even better to children.

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